2020-2021 Catalog and Student Handbook

COMM 330 Crisis Communication

Explores the process of crisis communication and an understanding of crisis communication practices. It focuses on issues concerning how organizations, companies and individuals communicate with the news media, employees and consumers in times of crisis. The planning, development and execution of crisis communication plans for businesses and organizations and public relations techniques for communicating with stakeholders during a crisis will be emphasized.

Credits

3

Prerequisite

Complete COMM 203 or HONR 112; minimum grade C-

Distribution

Social Analysis