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2025-2026 College Catalog > Undergraduate Course Descriptions > MKTG-Marketing

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Contents

General Information
Undergraduate Programs
Undergraduate Course Descriptions
- ACCT-Accounting
- ART-Art
- ARTH-Art History
- ASL-American Sign Language
- ASTR-Astronomy
- BIOL-Biology
- CHEM-Chemistry
- COLL-College Studies
- COMM-Communication
- CSCI-Computer Science
- CYBR-Cybersecurity
- DANC-Dance
- DATA-Data Analytics
- ECON-Economics
- EDUC-Education
- EGRG-Engineering
- ENGL-English
- ENGY-Energy Systems
- ENTR-Entrepreneurship
- ENVE-Environmental Engineering
- ENVR-Environmental Science
- ENVS-Environmental Studies
- FIN-Finance
- GEND-Gender Studies
- GEOL-Geology
- GIS-Geographic Information Systems
- GRPH-Graphic Design
- HIST-History
- HSCI-Health Science
- HONR-Honors
- LEAD-Leadership
- LEMG-Land & Energy Management
- MASS-Mass Media
- MATH-Mathematics
- MIS-Mngt Information Systems
- MKTG-Marketing
  - 200
  - 300
  - 400
- MNGT-Management
- MUED-Music Education
- MUSC-Music
- MUTH-Music Therapy
- PETR-Petroleum
- PHED-Health Physical Education
- PHIL-Philosophy
- PHYS-Physics
- PIO-Pioneer Path
- POLS-Political Science
- PSYC-Psychology
- PUB-Public History
- RELI-Religion
- SMGT-Sport Management
- SOCI-Sociology
- SPTM-Sports Medicine
- THEA-Theatre
- WRIT-Writing
Curricular Options and Enhancements
Undergraduate Graduation Requirements
Academic Policies
Academic Practices
Undergraduate Residential Requirement
Admission and Readmission
Undergraduate Tuition and Fees
Financial Aid
Adult Education
Summer Session
Graduate Course Descriptions
Campus Facilities
Endowment Resources
Student Support Services
Campus Involvement
Directories
Whom to See About What

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2025-2026 College Catalog

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MKTG-Marketing

MKTG 201 Principles of Marketing
MKTG 320 Digital Marketing
MKTG 325 Principles of Selling
MKTG 385 Marketing Research
MKTG 386 Consumer Behavior
MKTG 432 Marketing Strategy